Five Personal Branding Lessons from the Grammy Awards
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Earlier this month I had the privilege of attending the Grammy awards at the Staples Center in Los Angeles. As always it was an exciting and entertaining event (this was my 4th time attending live). As I watched the show, I was again reminded of the importance of personal branding to the entertainment world. Here are five personal branding lessons I took away from the 2011 Grammy awards:

1) Social media is more important than ever. Whether or not you