business consulting

Conan O’Brien: Social Media Success Story

I talk often about the importance of social media for marketing and personal branding, so today I thought I’d share a success story… Conan O’Brien. Whether you are a fan of his show or not, you probably remember what happened to him early in 2010. Conan had just taken over The Tonight Show, but NBC […]

Written by on November 17, 2010

Hitting the Target in the Age of New Media

by J. W. Dicks, Esq. & Nick Nanton, Esq. Akira Mori, president and chief executive officer of Mori Trust Company, Limited, said, “Past success stories are generally not applicable to new situations. We must continually reinvent ourselves, responding to changing times with innovative new business models.” Nothing could ring truer in this New Economy where […]

Written by on August 11, 2010

Tony Robbins’s Personal Branding “Breakthrough”

This blog was originally posted and featured on FastCompany.com. The original post can be found here: http://www.fastcompany.com/1675170/tony-robbins-perosnal-branding-breakthrough By Nick Nanton, Esq. and JW Dicks, Esq. If you missed Tony Robbins’s new mainstream premiere of Breakthrough, his new reality TV show, you missed the evolution of the blending of infomercial, reality TV, and soap opera. While […]

Written by on August 2, 2010