Personal branding doesn’t happen automatically. Building a strong brand takes intentional effort. Today, a strong brand includes an active social media presence in addition to more traditional branding efforts. Effective branding takes time and effort—there’s no getting around it. I’ve spoken to many business owners who recognize the importance of a strong brand, but simply […]
Richard Branson. Donald Trump. Steve Jobs. Oprah. For most of us, just seeing or hearing one of those names will instantly conjure up a collection of thoughts and emotions. You may not love Oprah, but you know who she is and what she stands for. Donald Trump isn
It’s unfortunate that many consultants and branding experts portray personal branding as a serious, difficult process. The truth is that not only can personal branding be fun—but it is actually most effective when you are having fun with it. So today we are going to look at ways to make your personal branding efforts more […]
We have spent plenty of time going over branding strategies and techniques in this space
Inevitably, one of the first questions I get asked by new clients, or even just casual acquaintances, is, “how do I get on TV?” And I’m usually met with a blank stare or a really generic answer when I follow up their question, with my own, “why do you want to get on TV?” Their […]
I talk about social media all the time in this space, and you’ve often heard me talk about the incredible personal branding opportunities offered by blogs and social media. But like most things in life, while there are great benefits to branding interactively over the internet, there are drawbacks. And in the case of social […]
Obviously your career is a major part of your personal brand. That
You’re using Twitter, right? Or if you’re not, you’ve at least heard of it. In the last couple of years, Twitter has exploded in popularity along with other social media giants like Facebook and LinkedIn. Twitter represents a great opportunity for anyone with an internet connection to reach an audience virtually unlimited in size—making it […]
Earlier this month I saw an interesting video. The creators focused on what appears to be a train station with a long set of stairs immediately adjacent to a working escalator (going up.) As you would expect, the vast majority of commuters chose to take the escalator rather than walking up the stairs. The question […]
Another month, another successful product release for Apple. As you’ve surely heard, Apple released their iPad 2 earlier this month amidst great fanfare. Sales have been brisk, and are expected to remain strong many months into the future. Here’s a question for you: how many other companies can grab instant media attention simply by announcing […]
Personal branding expert Nick Nanton talks about the four letter business word that you need! Check back often for more business, marketing and personal branding videos from Nick Nanton!