About Guy

Say hello to Guy, a dynamic force in the realm of direct response marketing. For over two decades, he’s been architecting and driving powerful campaigns that really ramp up sales. His journey started when he was just 16, with his first sales letter that had people enthusiastically sending back checks!

After a thrilling academic journey at the University of Central Florida, Guy jumped into the vibrant world of independently owned boutique hotels. He conceptualized and led groundbreaking direct response campaigns with some of the largest airline loyalty programs in the world.

Then came his role as a Marketing Director for a subscription-based construction project information service provider. There, he built a powerhouse marketing department from the ground up that excelled in digital marketing, SEO, content marketing, email marketing, and so much more. His exemplary efforts earned him the tag “Lead Nirvana” from a renowned marketing technology firm.

Following this, Guy played a pivotal role at an automotive direct response agency as their Director of Marketing. He took member acquisition to new heights, driving the company to record-breaking revenues.

Today, Guy is at the helm of one of the largest personal branding agencies, running the day-to-day operations as their Chief Operating Officer. His strategic guidance and operational expertise continue to propel the company towards new levels of success.

Throughout his career, Guy’s approach has been enriched by wisdom imparted by some of the great minds in direct marketing. This unique blend of time-tested marketing principles with today’s fast-paced digital environment is his secret sauce to success.

Away from the corporate world, Guy, a native of Long Island, now basks in the sunshine of Orlando, FL with his wife, their two energetic sons, and their lovable Bernedoodle named Marty McFly. When he’s not steering his team towards groundbreaking marketing strategies, he’s either showing off his culinary chops in the kitchen or planning his next big overseas adventure.

And that’s Guy – a dedicated marketer with a passion for his craft, a seasoned leader driving operational excellence, and a bon vivant with an infectious zest for life!